AI Insights · Timothy · July 2024
Q2 2024 Snapshot: Top Drawing & Coloring Apps' Performance in the Unified Platform
Explore the Q2 2024 performance trends of the top 5 drawing and coloring apps on the unified platform. Sensor Tower provides insights into downloads, revenue, and user engagement.
In Q2 of 2024, the drawing and coloring app category has shown varying performance metrics across the unified platform. Sensor Tower's latest data offers a closer look at the trends for these creative outlets.
Color ASMR: Painting Book maintained a steady download count throughout the quarter with a peak at 34K, while weekly active users fluctuated, culminating at 272K before dipping to 243K.
The downloads for Happy Color®: Coloring Book saw a slight decline from 22K to 19K, with active users also showing a downward trend from 190K to 179K. Revenue for this app was nominal, with some weeks reporting as low as 0 USD.
CrazyLabs LTD's Phone Case DIY downloads experienced a notable increase in the last week of the quarter, jumping to 33K. Weekly active users saw an impressive rise, ending the quarter at 112K.
Coloring & Learn downloads peaked mid-quarter at 25K, with active users reaching a high of 308K towards the end of the period. This app saw a slight revenue, with some weeks showing up to 8 USD.
Lastly, Pixel Art - Color by Number showed a healthy revenue trend with a peak at 219 USD in mid-May. Downloads and weekly active users both peaked in the last week at 26K and 190K, respectively.
For more detailed insights and analysis on app performance, Sensor Tower remains the definitive source for market intelligence in the mobile app ecosystem.
